Intel's NVIDIA and AMD Rival New Graphics Card Brand Announced: Here Comes ARC!

Intel announced its new brand, ARC, where it will launch high-performance graphics cards that will rival NVIDIA and AMD in the graphics card market. Intel ARC's first graphics card is coming in the first quarter of 2022.

Today, when you try to buy a graphics card, there are only two models of companies in the whole world: NVIDIA and AMD. These two companies are releasing the graphics cards they have designed through different manufacturers, so that the graphics cards reach us. However, a new name has joined this sector, where the two companies are already in great competition.

Intel, which we have seen showing interest in high-performance graphics cards before, has officially announced a brand today where high-performance graphics cards will be developed. Intel's high-performance graphics cards will find buyers under the Intel ARC brand. There is also exciting information about the company's first graphics card.

The first graphics card will be released in the first three months of 2022:

Intel's high-performance graphics card, previously seen under the name DG2, will be released in the first quarter of next year under the name 'Alchemist', according to estimates. Arc branded Alchemist graphics cards will be developed for both desktop and laptop computers. As such, this graphics card will challenge AMD and NVIDIA. The company will also name its future graphics cards Battlemage, Celestial and Druid.

There is currently no information on how Intel's first high-performance graphics card will perform. But Intel, in its share today, showed the moments when the prototype graphics card ran PUBG, Psychonauts 2, Metro Exodus and a few more games. At least as far as we can see from the video, there is no problem in the performance of the video card. Of course, we will see the details of the business only when the graphics card is released.

So what will Intel offer us in ARC graphics cards?

According to the statement, Intel's Arc graphics cards will offer network shading, variable rate shading, video resolution upgrade and real-time ray tracing technologies. Most importantly, Intel will offer an artificial intelligence-assisted sampling technology that will challenge NVIDIA's DLSS and AMD's FideltyFX Super Resolution technologies.

To put it simply: Thanks to this technology, games, like NVIDIA's and AMD's technologies, will actually be run with much lower resolution. In this way, the performance obtained in the game will be at the highest level. But this low resolution will not be reflected to the player. The graphics card will push this resolution to a much higher resolution (from 1080p to 2K for example). The image, which is distorted by enlarging the resolution, will be corrected by the artificial intelligence of the video card.