With a new Piper Sandler survey conducted in America, the social media platforms that young people use and love the most have been revealed. According to the survey, young people use Instagram the most and Facebook the least.
A survey called 'Taking Stock With Teens', which is organized biennially by Piper Sandler in the USA, has been published. A wide variety of questions were asked to the youth in the survey, in which 10,000 young people from the USA participated. The most widely used and loved social media platforms among young people have been announced.
According to the survey, young people prefer Instagram more than all other social media platforms and Facebook the least.
Instagram Is More Widely Used, But Snapchat Is More Popular
According to the survey, it was revealed that the most common application used by young people is Instagram with a rate of 81%. It was determined that the other most preferred applications were Snapchat with a rate of 77% and TikTok with a rate of 73%. Only 27% of the young people surveyed use Facebook. Facebook bought Instagram for $1 billion in 2012. At the time, this was considered a move by Facebook to prevent competition. Today's research shows that Facebook made the right move, regardless of the reason. Today, Facebook has become a platform that appeals more to middle-aged people.
Of course, the fact that an application is used a lot does not mean that it is liked the most. With the survey, it was determined that Snapchat is the most popular application with 35%, and Facebook is the least popular application with 2%. Other favorite applications of the respondents were TikTok with 30% and Instagram with 22%. No matter how popular Instagram is today, it seems to share a similar fate with Facebook day by day. It gets a lot of reaction with its imitation of the features of other applications and its negative effects on young people. Although it is the most widely used at the moment, the fact that it is not the most popular application can be considered as an indication that its popularity is gradually decreasing.